Built by an operator.
GrowthBoost is Nick Turnbull and the systems he builds. Nick spent over a decade building and running sales and revenue operations inside B2B technology companies, most recently as Director of GTM Engineering and Sales Development Operations, before founding GrowthBoost to do one thing well: install the lead and acquisition engine that growing businesses need and cannot build themselves.
Career in sales and revenue operations at Pure Storage, Smokeball, and Built In before founding GrowthBoost.
The principle behind every engagement is simple. People first, then systems, then teams, then technology. The tools stay untouched until the business model is clear. That is why what gets installed sticks, and why clients stay.
Founder video
Why I built GrowthBoost
A few minutes from Nick on the problem GrowthBoost was built to solve, and the principle behind every engagement.
Background
Built inside revenue operations.
GrowthBoost was founded to install revenue systems that remove missed follow-up, unclear ownership, and slow response from the sales process.
Nick's career has been built on fixing go-to-market operations, from seed-stage startups where every lead mattered to publicly traded companies managing complex, multi-product revenue engines. He has worked across sales, marketing, RevOps, systems architecture, and team leadership, giving him a clear picture of how revenue teams actually work and where they break down.
In 2023, he saw companies either ignoring AI entirely or chasing every shiny tool without understanding the underlying revenue problem. GrowthBoost exists to close that gap: diagnose where leads and opportunities leak, then install practical systems that create measurable impact. The practice now spans lead response, acquisition workflows, operations, and training for owner-led businesses in any industry.
Operating principles
A few operating principles.
Diagnosis before prescription.
You cannot fix what you do not understand. Most automation projects fail because nobody took the time to understand the revenue process first.
People before technology.
The best systems are useless if nobody owns them. We always start with who is responsible for what.
Simple beats clever.
The best automation is the kind nobody notices because it just works. GrowthBoost builds things that create real value, not impressive demos.
Done is better than perfect.
Speed matters. We ship fast, learn fast, and iterate. Waiting for perfect is how you fall behind.
"GrowthBoost takes the things you weren't sure were possible and adds automation to them to make your life easier. We're starting our second project to incorporate AI agents. Excited to continue my journey and continue to create efficiencies for my business."
Brendan Coughlin
AllianZ Consulting Solutions
Ready to work together?
Book a Revenue Diagnostic to map where revenue leaks and what the lead engine would do about it.